Salvador Pombo - Unibanco credit cards

Unibanco Credit Cards

Proposal of restyling of Unibanco’s collection of credit cards targeted to appeal to a younger audience based on the insight 'My card is unique'. The approach was to create a system of customisation based on 12 different archetypes, from which the customer could choose the one that best fitted its personality and individual consumer habits.

Design \Salvador Pombo
Creative direction \ Pedro Vilar
Client \Unibanco
Agency \Fuel Lisboa